All the ebooks you need for 2013 – check out our Bonanza Bundles!

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You’ve been asking us for a while to bundle some of our ebooks together, and what better time to do that than at the beginning of a new year? Whether you’re looking to up your Social Media Marketing, finally getting around to writing that ebook, or are looking to kickstart your Marketing and Sales in […]

Small business SEO – are you tracking your visitors?

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This is an extract from the 30 Day SEO Challenge by @NikkiPilkington There’s no point getting all these great listings and visitors if you’re not tracking and measuring  the impact on your website, so the first part of your challenge today is to install one of these two tracking tools if you haven’t already: Google […]

SEO tips – Have you remembered your call to action?

This is an excerpt from the 30 Day SEO Challenge by @NikkiPilkington Day 10 – Call to action Although this isn’t strictly an SEO tactic, it will help your website conversion once those visitors start streaming in. Read through your content on each of the pages you’re optimising. At the end, is it clear to the visitor […]

Small business SEO – are you all ‘me, me, me’?

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This is an extract from the 30 Day SEO Challenge by @NikkiPilkington If you’ve made sure your keyphrase is included in your content and you’re happy with it, now’s a good time to review that content. First of all, is it focused on the visitor, not a search engine? Read it out loud to see how […]

Small Business SEO – Monitoring your Google listings

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This is an extract from the 30 Day SEO Challenge by @NikkiPilkington It’s important that you monitor your search engine listings, and there are many tools out there to do this. However, I always recommend Raven Tools Raven Tools will tell you what your positions are now, how they’ve moved since your last report, whether […]

Small business SEO – Use Your Page Names!

This is an extract from the 30 Day SEO Challenge by @NikkiPilkington You may not have been able to get the keyword rich domain name of your choice (and as I’ve discussed endlessly elsewhere, that’s not the end of the world), but you can still incorporate your keyphrases into the address of your pages. Look […]

SEO hints and tips – What to do with low performing pages?

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This is an extract from the 30 Day SEO Challenge by @NikkiPilkington Your challenge today is to use your web stats or analytics to find out the pages that AREN’T performing well. If you know that some of your pages are doing well in the search engines, but your analytics software is showing hardly any […]

Small business SEO – Titles are King

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This is an extract from the 30 Day SEO Challenge by @nikkipilkington They say that content is king, but in the eyes of Google, although content is important (hence all the work you’ve been doing so far), titles are King-er (Kingier? More King) Anyway they’re important The title tag is either in the code of […]

SEO – Don’t know what your target keywords should be? ASK!

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This is an extract from the 30 Day SEO Challenge One thing that a lot of people forget to do is ASK people what they would put in to find you in Google! So ask! Who should you ask? It could be: Your Twitter followers Your Facebook likers Clients Suppliers Friends / Family People you […]

#30DaySEO – Learn about anchor text – what is it and what can it do for you?

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This is an extract from the 30 Day SEO Challenge Now you’ve done a lot of on page optimisation on your site, we’re going to look at a big part of offsite optimisation – getting links to your site. Links to your site are a great way for you to show Google that you are […]

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